Our Story
We noticed that the best ideas often come when we're playing around—doodling, building, experimenting without pressure. But most creative tools feel serious and complicated.
So we built IdeaToy: a space that treats your thoughts like building blocks. Break them apart, stack them differently, see what happens. No rules, just possibilities.
Playful
Creativity thrives in a playful environment. We make serious work feel like fun.
Simple
Complex ideas don't need complex tools. We keep things beautifully simple.
Magical
Every interaction should spark joy and surprise. We build delightful experiences.
